Twitter has been getting a lot of media attention recently, but the reality is that Twitter can be a useful tool in real estate marketing. Most often I use Twitter to send out shot notes about property activity, primarily price changes and open houses. It is a great way for me to draw some attention to my website as well as make those who follow me aware of the trends and activity I see in the local Cincinnati real estate market.
The Honolulu Star Bulletin has a short article about another real estate agent in Hawaii who is using Twitter to build her personal brand as a real estate agent. What has become a real boost to the relevance of Twitter is the emergence of Twitter search engines like Topsy. You can follow me on Twitter too! My handle is @AlisonMossCincy